ELM Shoes

Retail · Photography · Spring 2025

For their spring refresh, ELM Shoes brought us in to showcase their newly renovated store and their latest arrivals, from the in-store experience and fitting area to the new spring styles.

 

The renovated store

 

Athletic apparel store display with long-sleeve running shirts, shorts, sneakers, and sports accessories on a slatwall.
A smiling store employee in black hands a white branded shopping bag to a woman with long red hair in a retail clothing shop.
Hand passing a black and gold Elm Active card to another hand beside a card payment terminal at a checkout counter.
Woman with a ponytail in a white Elm t-shirt and black leggings running on a treadmill with a touchscreen display in a bright gym.
Man in black athletic wear and green running shoes tests a treadmill in a shoe store beside a window display of HOKA running shoes.
Woman running on a treadmill in a bright running shoe store with shoe displays and a Run for the Trails poster in the window.

 

New for spring

 

Smiling woman in a rust-colored top, light-wash jeans and navy sandals poses with a hand on her hip against a rustic red brick wall.
Woman wearing light wash cropped jeans and black strappy slide sandals with cork footbeds standing on a wood floor by a red brick wall.
Woman in a striped top and black jeans sits on a fluffy white rug showing gray leather lace-up sneakers against a red brick wall.
Woman in light-wash jeans wearing navy blue strappy sandals stands on a wooden floor beside a red brick wall and a potted grass plant.
Smiling woman with long blonde hair poses against a white wall in a tan cardigan, white top, ripped black jeans and platform sandals.
Woman wearing cuffed light-wash skinny jeans and tan leather wedge sandals with geometric tribal-print straps and a white sole.
Smiling woman with long blonde hair poses with hands on hips in a light denim button-up shirt, skinny jeans and gray sandals outdoors.
Woman wearing black suede platform sandals with wooden heels and gold ring buckle straps, styled with distressed black skinny jeans.
Woman wearing light wash skinny jeans, a light blue button-up top and gray strappy slide sandals standing on a concrete step.
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